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Updated: Aug 18, 2026
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| Certification Vendor: | Adobe |
| Exam Name: | Adobe Customer Journey Analytics Business Practitioner Professional |
| Exam Number: | AD0-E608 |
| Available Languages: | English |
| Related Certifications: | Adobe Analytics Business Practitioner Adobe Customer Journey Analytics |
| Sample Questions: | Adobe AD0-E608 Sample Questions |
| Exam Way: | Online proctored exam via Adobe Certification platform or authorized testing provider. |
| Pre Condition: | Recommended familiarity with Adobe Analytics and Customer Journey Analytics concepts and basic experience using Analysis Workspace. |
| Section | Objectives |
|---|---|
| Topic 1: Reporting and Visualization | - Reporting best practices - Visualization components in Analysis Workspace |
| Topic 2: Data Configuration and Governance | - Data views and schema configuration - Permissions and access management |
| Topic 3: Customer Journey Analytics Fundamentals | - Data ingestion and connections - Concepts and architecture overview |
| Topic 4: Analysis and Reporting | - Workspace analysis and project creation - Segmentation and filtering concepts |
1. An organization follows a fiscal year which starts in month of October and ends in September. As a CJA Business Practitioner you are asked to implement the current fiscal year as date range in annual reports. What is the recommended way to achieve it through custom date range?
Response:
A) Create a custom date range enabling rolling date range option, with Start as 'Start of current year minus 3 months' and End as 'End of current year minus 3 months'.
B) Create a custom date range enabling rolling date range option, with Start as 'Start of current year minus 3 months' and End as 'End of current year plus 9 months'.
C) Use a fixed date range for the fiscal year.
D) Create a custom date range enabling rolling date range option, with Start as 'Start of current year plus 9 months' and End as 'End of current year minus 3 months'.
2. Which feature allows restricting report access to specific team members in Adobe CJA?
Response:
A) Campaign Quotas
B) Report Permissions
C) Data Export Rules
D) Profile Identity Lock
3. An analyst is creating a dashboard that needs to contain year-over-year comparisons for at least the past twelve months, possibly longer. There are three data views that contain the sources needed and are based on the identity that the analyst wants to use.
Which data view should the analyst use?
Response:
A) The data view with the 36-month rolling data window.
B) The data view with a 12-month rolling data window.
C) The data view with the 24-month rolling data window.
D) The data view with the 18-month rolling data window.
4. What does it mean when a filter is present in a calculated metric but is absent from the filters in the left rail?
Response:
A) The filter has been archived
B) The filter was created as "Adhoc"
C) The filter requires admin access
D) The filter is already in use
5. A business team is curious what percentage of web visitors are known vs. anonymous. A visitor becomes known when they either create an account or log in for the first time on a new browser. Creating an account or logging in appends a Customer ID to the user's web events.
What calculated metric can be built to display the percentage of web visitors that are known?
Response:
A) (Customer ID exists (People)) / People
B) (Customer ID exists (People)) / (Customer ID does not exist (People))
C) (Customer ID does not exist (People)) / People
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: B | Question # 3 Answer: A | Question # 4 Answer: B | Question # 5 Answer: A |
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