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Updated: Jul 18, 2026
No. of Questions: 166 Questions & Answers with Testing Engine
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The price of Marketing Cloud Administrator exam is $200 USD.
Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-admin---MCE-Admn-201
| Certification Vendor: | Salesforce |
| Exam Name: | Salesforce Certified Marketing Cloud Administrator Exam |
| Exam Number: | Marketing-Cloud-Administrator |
| Exam Duration: | 105 minutes |
| Available Languages: | English |
| Real Exam Qty: | 60 |
| Exam Price: | $200 USD |
| Certificate Validity Period: | 1 year (maintenance required annually) |
| Passing Score: | 65% |
| Exam Format: | Multiple Choice, Multiple Select |
| Related Certifications: | Salesforce Certified Marketing Cloud Email Specialist Salesforce Certified Administrator |
| Recommended Training: | Marketing Cloud Administrator Learning Path Salesforce Trailhead Marketing Cloud Administrator Prep |
| Exam Registration: | Salesforce Webassessor Registration Official Certification Page |
| Sample Questions: | Salesforce Marketing-Cloud-Administrator日本語 Sample Questions |
| Exam Way: | Online proctored exam via Salesforce certification platform or authorized testing provider (Webassessor) |
| Pre Condition: | No formal prerequisites required; recommended hands-on experience with Salesforce Marketing Cloud |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/marketingcloudadministrator |
The Salesforce Marketing Cloud administrator exam measures a candidate's knowledge and skills against the following goals. A candidate must have practical experience in the administration of Marketing Cloud and associated tools and demonstrate knowledge and experience in the digital marketing competition, subscriber data management, configuration, channel management and maintenance.
| Section | Objectives |
|---|---|
| Topic 1: Email Studio | - Email Creation and Sending - Deliverability and Tracking |
| Topic 2: Setup and Configuration | - Security and Permissions - Account Setup and User Management |
| Topic 3: Journey Builder Basics | - Journey Configuration - Entry Sources and Activities |
| Topic 4: Data Management | - Subscriber Data Architecture - Data Extensions and Lists |
| Topic 5: Automation Studio | - Import and File Transfers - Automation Workflows |
| Topic 6: Marketing Cloud Connect | - Data Synchronization - Salesforce Integration Setup |
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