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Updated: Oct 02, 2026
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SAP P_CRMMKT_70 Exam Overview:
| Certification Vendor: | SAP |
|---|---|
| Exam Name: | SAP Certified Application Professional - Marketing with SAP CRM 7.0 |
| Exam Number: | P_CRMMKT_70 |
| Certificate Validity Period: | Valid indefinitely (no renewal required) |
| Exam Price: | USD 550 - 560 |
| Passing Score: | 65% - 70% |
| Exam Format: | Multiple Response, Multiple Choice |
| Related Certifications: | SAP Certified Application Professional - Marketing with SAP CRM 7.0 EhP1 (P_CRMMKT_71) SAP Certified Application Professional - Service with SAP CRM 7.0 SAP Certified Application Professional - Sales with SAP CRM 7.0 SAP Certified Application Associate - CRM Fundamentals with SAP CRM 7.0 |
| Real Exam Qty: | 80 |
| Available Languages: | English |
| Exam Duration: | 180 minutes |
| Recommended Training: | Official Learning Journey SAP CRM Marketing Training |
| Exam Registration: | SAP Certification Registration |
| Exam Way: | Proctored at authorized Pearson VUE test centers or online proctored delivery |
| Pre Condition: | No mandatory prerequisite exam; recommended 2–4 years of practical experience implementing SAP CRM Marketing solutions |
| Official Syllabus URL: | https://learning.sap.com/certifications |
SAP P_CRMMKT_70 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Marketing Planning and Campaign Management | 30% | - Campaign Lifecycle Management
|
| Master Data and Integration | 15% | - System Integration
|
| Segmentation and Target Groups | 25% | - List Management
|
| Marketing Analytics and Reporting | 20% | - Key Performance Indicators
|
| Personalization and Interaction | 10% | - Personalized Marketing
|
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